A few case studies
in which I played a role
in leading and/or creating
both the strategy and creative.
(click the HD/1080 option for each video)
Change the business by changing the playing field and
by making the biggest, boldest claim I have ever proposed.
Instead of a "we're coming" campaign,
we created a game to integrate as a neighbor.
So successful it won a gold Lion
and ended the business.
Because Women Rock.
visa + Olympics
How the Premier sponsor of
The world's biggest sporting event
could own the entire games with one idea.